Changing Driver Behavior.
Through real stories, hard data, and lifesaving technology.
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Our Mission
Our mission is clear: Honor Magnus White's legacy by making roads safe for cyclists and pedestrians. Technology companies, car manufacturers, and policy makers can all fix this - fast. But we have to make them. And we're not asking nicely.
We cannot afford to sit back and hope for long-term infrastructure improvements or slow behavioral change.
Driver Behavior & Accountability: The Hidden Data
We dig up the truth about driver behavior and accountability that the system doesn't want you to see.
Just raw, hard data transformed into clear, actionable insights.
Our Stories: Lives Worth Remembering
Two dozen lives stolen. Every. Single. Day.
While America shrugs and moves on, we refuse to let them become statistics. We refuse to let them be forgotten. Their lives mattered. Their stories deserve to be told.
Watch. Listen. Read. Share.

Take Action
Across America, survivors and families are turning grief into action. Our grassroots network provides the tools, training, and connections to fight traffic violence in your community.
Get our advocacy toolkit. Connect with local chapters. Turn outrage into impact.
Magnus was training for the World Mountain Bike Championships in his USA National Team kit when a driver struck and killed him just 15 minutes from home.
He was a US National Cycling Champion, on the US National Cycling Team, an honor student with a 4.2 GPA, and a beacon of joy to everyone who knew him.
